Set up Facebook (you + your charity Page)

Social Presence · about 20 min · Volunteers and charity owners building the charity’s presence

Facebook follows the same rule as GitHub and LinkedIn: you have a personal account, and the charity has a Page that your account manages. Facebook requires a personal account to create and run a Page.

A Page is run by people, not a shared login

Never create a “fake person” account for the charity — Facebook removes those, which can take the Page down with them. Create your real personal account, then create the charity Page from it and add other real admins.

  1. 1

    Create your personal account

    Go to facebook.com and sign up with the email or phone number tied to your device, using your real name.

  2. 2

    Turn on multi-factor authentication (MFA)

    Go to Settings & privacy → Settings → Accounts Center → Password and security → Two-factor authentication, pick your account, and choose Authentication app.

    Use the same authenticator app you already use for your bank or email — most commonly Google Authenticator or Microsoft Authenticator. If you don’t have one, install one from your phone’s app store first.

    When the site shows a QR code, open your authenticator app, tap + / Add, and scan the QR code. The app starts showing a 6-digit code that changes every 30 seconds. Type the current code back into the website to confirm.

    Always save the backup / recovery codes the site gives you right after setup — store them in your password manager. They are how you get back in if you lose your phone.

  3. 3

    Create the charity’s Page

    Click your profile menu → See all profiles / Create → Page (or go to facebook.com/pages/create).

    Enter the charity’s name, choose a category (e.g. Nonprofit Organization), add a short description, then add the logo as the profile picture and a banner as the cover.

  4. 4

    Add admins and publish

    In the Page’s Settings → Page access, add at least one more person with admin/full control so the Page survives any one account being lost.

    Post a welcome update with the logo so the Page isn’t empty.

Next setup guides

Stuck on any step? Text Clarke Moyer at (520) 222-8104 — every step is meant to be simple, so if something doesn't match what you see, ask.